UGC Social Sweeps

Hashtag-driven, social-media sweepstakes taking place on Instagram and Twitter. For a chance to win prizes, users must share content with their own networks. This is a great strategy for launching new handles, as it can attract a base of new (if not entirely relevant) followers, quickly.

LinkedIn Chain-Posting

Many organizations face the distinct challenge of getting staff to align to “new” social media technology. To get around this, I used an affordable software ($1 per user) to trigger  the cross-posting of content across employee LinkedIn Walls.

LinkedIn Geo Hubs

Creating multiple LinkedIn accounts, in different geos, with different target networks, powers messaging to “organically” spread across personal walls in LinkedIn. While technically against LinkedIn’s official Terms of Service, it’s a great way for a startup or independent organization to gain reach.

Cross-Social Platform Automation

With a substantial budget, the ideal scenario is to create custom content for each channel. But in a pinch, and with less funds available, creating an automation chain is an efficient way to leverage content across all platforms to generate organic traffic. At infancy, with a $0 budget, it’s possible to cross-post content across Facebook, Twitter, Instagram, reddit, LinkedIn and other channels.